Annyeong Haseyo!

Seoul Snow is the Philippines’ first dedicated Korean bingsu franchise, pioneering the snow dessert category in the local market.
Established in August 2025, the brand has rapidly expanded, positioning itself as a fast-growing player in the premium dessert segment. Our signature Milk Snow base is produced using specialized, top-of-the-line Korean machinery and premium ingredients, delivering a distinctively fine, smooth, and creamy texture that sets us apart from traditional shaved ice concepts.

Backed by the proven popularity of bingsu in Korea’s premium dessert culture, Seoul Snow offers a scalable, trend-driven concept with strong consumer appeal across all age groups.

As we continue our nationwide expansion, Seoul Snow presents a unique opportunity for franchise partners to grow with a category-defining brand in a high-demand market.

FAQs

Common questions about franchise ownership and what to expect

How do I secure a location?

To secure your desired location, a Php 150,000 reservation fee is required. Once paid, our opening manager will coordinate directly with the leasing office on your behalf and assist in negotiating terms to secure the best possible space for your branch.

What if there’s no vacancy in the location I want?

If your preferred location is unavailable, you may provide us with your top three target locations. Our team will actively assist you in exploring alternative spaces within those areas or nearby high-potential sites that match our store requirements.

Is the first inventory included in the package? How long will it last?

Yes, the initial inventory is included in your franchise package. This is typically sufficient for approximately one week of operations, depending on sales volume.

How does contract signing work?

You may visit our office for a complimentary bingsu tasting and contract signing. If visiting isn’t convenient, we can send the contract to you and arrange delivery through couriers such as Lalamove or LBC. Once signed and notarized, it will be processed accordingly.

How long does it take to open a branch?

From contract signing to lease securing and store construction, the minimum timeline is approximately 6 weeks. The exact timeframe may vary depending on how quickly the lessor approves and releases the commercial space.

How do you handle inventory outside of Manila or Luzon?

For franchisees in the Visayas and Mindanao regions, we operate a Cebu commissary that supplies products efficiently to ensure consistent quality and availability.

How do you develop seasonal promos?

Our R&D and Marketing teams work closely together to study market trends, seasonal demand, and emerging flavors. We continuously develop new, trendy, and in-season offerings to keep the menu exciting and competitive year-round.

What’s the difference between halo-halo and bingsu?

Halo-halo uses crushed ice, which tends to be chunky and grainy. Bingsu, on the other hand, uses finely shaved milk-based snow, resulting in a softer, creamier, and melt-in-your-mouth texture — delivering a completely different dessert experience.

Where are your ingredients sourced from?

Most of our key ingredients — including our bingsu machine, syrups, and specialty components — are imported directly from Korea to maintain authenticity, consistency, and premium quality.

Still have questions?

Our franchise development team is ready to discuss your specific situation and answer anything else

Franchise Inquiry

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